CSR and green process innovation as antecedents of micro, small, and medium enterprise performance: Moderating role of perceived environmental volatility

Despite the recognised importance of corporate social responsibility (CSR) to firms, it is far from clear how and when CSR can drive success micro, small, medium-sized enterprises (MSMEs). Drawing on dynamic capabilities approach using time-lagged survey data collected 176 MSMEs operating in a major sub-Saharan African economy, we examine role green process innovation perceived environmental volatility linking MSME performance. We find that mediates positive relationship between Additionally, discover negatively moderates indirect performance through innovation, lending support moderated mediation model. conclude with discussion theoretical managerial implications our findings provide avenues for future research.